The 3 Divyadesams namely Thiru Vadamathura, Thiru Aayarpadi and Thiru Dwaraka are connected with the Sri Krishna Avathaar, One among the 10 Avathaars of Sri Vishnu.Brindavanam and Govardhanam are included in Vadamathura. Vadamathura is considered to one among 7 mukthi sthalams. The other mukthi sthalams are Avanti, Ayodhya, Dwaraka, Maya, Kanchipuram and Kasi. In Mathura, Kannan gives his Thampathi Samethar (Perumal along with his wife) seva along with Sathyabama in Nindra Thirukkolam.Since, this sthalam was so pleasant and gave a peaceful and satisfied life for Sri Kannan and at the same time, an arakkan (Demon) by named “Mathu” was killed in this sthalam, this sthalam got the name “Mathura”. (In Tamil, Mathuram means pleasant and peaceful).
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